Bookkeepie

Bookkeepie, formerly known as Könyvelő-net, is a Hungarian startup that connects accountants with their prospective clients. After successfully operating in the local market for two years, they decided to expand into new markets.

From branding perspective, they were not ready for this step, which is why they approached us. Their name and appearance were not suitable for accurately representing them on an international level.

To start, we conducted a workshop with the founders to define the brand’s values as well as identify its ideal customers and competitors. Our research, along with these insights, helped us create a look and communication style that resonates with the target audience. These clearly convey how Bookkeepie can help them find the ideal accountant.